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Perfect product design

February 3, 2014 • By

Now that 3d printing is all the rage, everybody’s dream is to become a product designer. However, if you’re new to product design, the process of making your idea a reality can seem a little daunting. That’s why we’ve put together this handy guide to help you with each important step. Read on to find out more…

Make sure it’s feasible

During the design process, our minds are full with potential concepts and inspiration. While you may come up with some brilliant ones, there’s sure to be a few not-so-great ideas in the mix too, so it’s important that you thoroughly check the feasibility of your designs.

Ask yourself: will it work? Do people really need this product? Is there a gap in the market? Can we construct this under the given budget and make a profit? All these are valid questions you should be answering at this beginning stage of the product design process.

Plan it thoroughly

As the saying goes, the best laid plans of mice and men oft go astray. This is especially true of product design: while your idea may seem untouchable, there’s sure to be a few hiccups on the way. That’s why you should always fully plan what your product will look like and how it will be made.

At this stage, it is important to factor in costs and research how you will be manufacturing your products. Will you be buying in the parts and assembling them yourself, or is your product intended for mass production? If you decide on the latter, it may be worth calling on a design for manufacture specialist like E3 Design for some assistance.


When writing an essay, you often produce multiple drafts as you try to refine your writing to achieve a finished piece. This is the same with the product design process.

For your goods to stand out on the market, they have to be more appealing that those of your competitors. Reworking and building on initial designs will undoubtedly improve your product, so this stage should be taken seriously.

If you feel like you’ve hit the wall when it comes to your idea, you could always draw on the skills of a third-party product design company. They will provide a fresh take on your existing designs and could offer new ways of improvement that you hadn’t even considered.


Needless to say, the jump from paper design to physical product is a large one and the journey isn’t always straight forward. What works well on paper may not always work well in reality, so it is vital that you test your designs to ensure their quality and usability.

A lot of companies test their products by sending a sample to their chosen audience and asking them to give feedback. This is arguably the most effective way of testing and will allow you to make any necessary changes prior to the product’s general release.

Once you are fully happy that your product is as good as it can be, you’re finally ready to release it onto the market.

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