With bounce rate and time-on-site assumed to be the top trump cards in Google’s new algorithm; there is most certainly a push from Google — and subsequently advertisers — for websites to become more user, in addition to search engine, friendly. Read on to find our top ten tips for enhancing the user experience including everything from Search Engine Optimization (SEO) and rich media, to navigation and mobile device optimization.READ MORE
They say the grass is always greener on the other side, but which side suits you and your needs best? Before making a potentially life-altering decision, read on to discover the differences between, benefits to, and drawbacks of being full-time or freelance designer.
Typefaces come in all shapes and sizes, and much like smells and sounds, have the power to conjure emotions, meanings, and correlations. But instead of being paralyzed by the overwhelming number of typefaces in your drop-down menu — or worse, inadvertently misrepresenting the information with an uninformed typeface choice — peruse the following guide to help navigate these sometimes confusing waters.
Each avenue in the design world has its own unique challenges and tricks, and magazine design is no different. From style guides and gutters to editors and entry points, designing for a magazine comprises its own set of rules and considerations. Before jumping head first into the text-heavy, deadline-driven world of magazines, take a moment to get your bearings and familiarize yourself with the terrain. Using the road map below, your creativity, and a bit of luck you’ll have everything you need to produce a top-notch, reader-friendly magazine.