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Most Helpful
1. Don't design 50 logos for a client. Do a few sketches, a few mock-ups and a few revisions. Otherwise the job will drag out endlessly. The client can not and will not decide between too many alternatives.
2. It's not the client's fault that you have not set up proper rules for the relationship beforehand. Sacking them will just make a bad matter worse. This is the time when you should really put your foot down and take charge. Help the client by picking out your favorites and pitching them seriously, explaining why those particular designs would work so well for them.
2. It's not the client's fault that you have not set up proper rules for the relationship beforehand. Sacking them will just make a bad matter worse. This is the time when you should really put your foot down and take charge. Help the client by picking out your favorites and pitching them seriously, explaining why those particular designs would work so well for them.
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As unregistered guy said: You should've started only making a few and pitch those.
If the client really doesn't like those few you can always make a few more.
When you go to a pizza restaurant they won't bake all their pizzas so you can choose one. Just design a few ones quickly and finish them professionaly later when the client has picked one.
If the client really doesn't like those few you can always make a few more.
When you go to a pizza restaurant they won't bake all their pizzas so you can choose one. Just design a few ones quickly and finish them professionaly later when the client has picked one.
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Before you do anything you need to have an initial meeting with the client to discuss the project and then write a brief. You will very likely need to do some analysis/audit or maybe a workshop/s, depending on the scope and type of project. A brief - no more than one A4 page - will outline the aims of the project and include any relevant information which will guide the design process. It can be as simple as 'X makes fresh juice for health conscious people in a hurry. We are fresh, tasty and quick'.
Working without a brief means working without any structure or constraints which is a serious mistake. You can write the brief yourself and present it for client approval. They may wish to make some adjustments, then they sign off on it, just like they do with the fee proposal. Nobody will part with money without first agreeing the amount. The same principle applies to the design process. This is really the most important function of the brief - it gives a project outline and definition which both parties agree to and gives them something to fall back on in case of disagreements later in the process. Which means you don't need to be dreaming up endless design iterations for a client who can't make up their mind (and doesn't need to if there was no agreement to begin with).
You now have a structure in place and the basic information necessary to make the design process much easier. Given the juice example above we already know that a blue square is probably not the way to go. Do some roughs, refine your ideas and present no more than your three strongest ideas. Initially these can be in the form of moodboards. This gives the client a chance to accept/reject ideas before you've spent hours working on details. You will get a definite idea of which direction to take. Use thier feedback to refine your sketches, develop them and present. Again, no more than three. And have a favourite - you will often get asked which you think is the strongest idea and why. Be prepared to answer.
Working without a brief means working without any structure or constraints which is a serious mistake. You can write the brief yourself and present it for client approval. They may wish to make some adjustments, then they sign off on it, just like they do with the fee proposal. Nobody will part with money without first agreeing the amount. The same principle applies to the design process. This is really the most important function of the brief - it gives a project outline and definition which both parties agree to and gives them something to fall back on in case of disagreements later in the process. Which means you don't need to be dreaming up endless design iterations for a client who can't make up their mind (and doesn't need to if there was no agreement to begin with).
You now have a structure in place and the basic information necessary to make the design process much easier. Given the juice example above we already know that a blue square is probably not the way to go. Do some roughs, refine your ideas and present no more than your three strongest ideas. Initially these can be in the form of moodboards. This gives the client a chance to accept/reject ideas before you've spent hours working on details. You will get a definite idea of which direction to take. Use thier feedback to refine your sketches, develop them and present. Again, no more than three. And have a favourite - you will often get asked which you think is the strongest idea and why. Be prepared to answer.
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It's in your hands to pre-qualify customers before you work with them.
Just make 3 web design logos 1st and show your client
Just make 3 web design logos 1st and show your client
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Always make sure to get some money upfront if they want so many different designs to choose from but also on your end make sure to have a system where you will design a limited amount to choose from. It's in your hands to pre-qualify customers before you work with them. And if they're bad customers well then put them on http://businessbeware.biz
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I think three of your best design options are fine. You are then offering choice, but not confusion. Then try and pitch your design at the decision maker and not a commitee. More people x more choices = NO DECISION!
Ever tried going to choose a DVD movie by yourself? Choice is easy. Go with a friend, choice takes longer - go with 5 people - you will never make a unanamous decision (someone has seen it, some prefer comedy, some don't like horror .. Etc etc ...) Same goes for choosing a design. Target the decision maker .. And get a commitment.
Ever tried going to choose a DVD movie by yourself? Choice is easy. Go with a friend, choice takes longer - go with 5 people - you will never make a unanamous decision (someone has seen it, some prefer comedy, some don't like horror .. Etc etc ...) Same goes for choosing a design. Target the decision maker .. And get a commitment.