Category Archives: News

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The heart of World Wide Web throbs with Display advertising, for it engulfs almost all the webpages visitors land on. From different web ads to in-page graphics, display advertising has shown its calibre too strong to ignore. In a nutshell, Display advertising is a consolidated term for all kinds of web ads. For entrepreneurs who are endeavouring in the field of e-commerce or other online activity, display advertising is almost an indispensable part of the process. Continue Reading →

 

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If you are a business owner, then you need to understand how to turn customer clicks on your website to actual sales for your business. This is a process known as conversion, and all it takes is a little understanding of basic human psychology. You may be thinking that you know nothing of psychology, and you do not understand how it could possibly benefit your business. We’ve discussed how creative advertisements drive interest and engagement however, in this article, we will discuss who Robert Cialdini is, why understanding psychology is essential to business, and the six influential techniques you need to convert clicks to customers. Continue Reading →

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Clouds computing is such a new phenomenon on the Internet technology landscape that there is often no clear idea how to protect from threats to cloud computing. However, last year, an organization called The Cloud Security Alliance (CSA) created a list of the biggest threats the nascent industry. In all, they identified nine threats to cloud computing. Continue Reading →

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As all motorists understand: it’s easier to get around a city in a compact ‘smart’ car, and motorway cruising is more comfortable in a premium estate model. Those looking to improve online website access for smartphones and tablets must likewise appreciate the mobile-user experience (mobile UX) must be customized for this environment. Any attempt to merely recycle material from the desktop domain will be doomed to failure. Here are some key factors to take into consideration. Continue Reading →

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Running an online business is a lot more difficult at the moment than it used to be. Just a few years ago we did not have such a huge competition. At the moment the competition is huge and this is true for absolutely all the niches in all industries. It is really important that you take the necessary time to figure out what the best online business investment is. This is harder than you may think at first glance.

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