Building a website is critical for the success of your business, but once you have found a reliable hosting provider and chosen a domain name, the next stage in the process can be a challenge. Or so most people believe.
A few years ago, building a website was tricky. You needed to have a good understanding of coding, which meant asking a tech geek to do the honors. Today websites are plentiful and there is a ton of tools to help even the totally clueless build a fully functional website. Most website hosting providers offer free website builder packages, which are there if you want to use them. For some people, this is a quick and easy way to build a website, but with so many other options available to try, is it worth bothering with a free website builder?
Easy to Use Drag and Drop Interface
Free website builders are designed to be very easy to use. They utilize a ‘drag and drop’ facility. All you have to do is drag blocks around, insert text and media, and then publish the content. It is easy for novices to create good-looking websites and the best bit is that you don’t need to have any coding knowledge at all.
Content management systems such as WordPress give better results, but they are not quite so simple to use. WordPress is fairly intuitive and once you get the hang of how to add new themes and install plugins, you will have no problem figuring out what to do. However, if you have never done anything like this before, there will be a steep learning curve in the early stages.
A Free Website
Free website builders are free. For new businesses, this is a bonus. Paying a website developer is expensive and although you will end up with a bespoke website, you may not have the budget to spare. WordPress is free to use, but if you don’t have any experience, you may end up having to pay someone to help you out, which is not free.
Free website builders can work well for complete novices. With their simple “what you see is what you get” interface, it is very easy for a newbie to shuffle things around and create a simple website. Free website builders come with a selection of templates. You can try a few out for size and if you get bored with one, swap it for another.
Build a Website Fast
The good thing about using a free website builder is that you can build a site for your business in no time at all. For a new start-up with big ambitions, this is very important. The last thing you want is to wait weeks or months to create a strong online presence. Using a website builder gets the website creation bit out of the way, leaving you with more time to focus on other areas of your business, such as finding customers.
If you need a website fast, and you don’t have time to figure out WordPress, use a free website builder such as Weebly or Squarespace. However, if you are keen to learn the ropes and you want a better quality site, try WordPress as it has more to offer.
header image courtesy of Laura Reen